Nathan Lindberg

“Trying to sell someone on the woo of, hey, this is good for your community, that doesn't get by the CFO.”

Nathan Lindberg is VP of Global Brand Partnerships at Overwolf, where the job is turning mods, add-ons, and private servers into a business that actually pays the people building them. He spent twenty years arriving early: GamePro through the print-to-digital break, Curse before CurseForge, seven years at Twitch convincing the world that watching other people play was a real market, and Epic building the NFL zone in Fortnite. His argument is that the creator economy worth funding is the one nobody can name.