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Player Driven
──PODCAST · EP_061 · SEPTEMBER 3, 2024

Flow, Feedback, and Fun: The Pillars of Great Level Design with Jack Burrows

Episode Description: In this episode, we sit down with Jack Burrows, a talented level designer at NetEase Games, who has worked on some of the most iconic titles in the gaming industry, including Call of Duty and Marvel Rivals.

Flow, Feedback, and Fun: The Pillars of Great Level Design with Jack Burrows
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Turning Off the Developer Brain: Embracing the Player’s Perspective

One of the greatest challenges for game developers is stepping into the player’s shoes. Jack explained how turning off the “developer brain” is crucial to creating levels that resonate with audiences.

"If we're going to make games for players, we have to play games as players," Jack shared, emphasizing the importance of perceiving games as players do. By temporarily setting aside technical expertise, designers can reconnect with the joy and wonder that players experience when exploring a new world.

Balancing Time, Passion, and Willpower

Managing time and energy is vital for game developers, especially when juggling personal and professional responsibilities. Jack highlighted how mentors like Thaddeus and Cliff Schult inspired him with their ability to balance demanding schedules while staying passionate about their craft.

"Willpower is a resource you spend day-to-day," he explained. This acknowledgment of willpower as finite yet renewable underscores the importance of creating sustainable habits to fuel creativity over the long term.

Small Wins: Building Momentum in Level Design

Jack stressed the value of celebrating small victories in the creative process. Tracking incremental progress, such as dedicating just five minutes to a task, can lead to significant accomplishments over time.

"Even if I sit down for five minutes and do one square out of 248, it's better than not touching it at all," he said. These small steps build momentum and instill a sense of satisfaction, fostering the discipline needed for larger achievements.

Intuitive Level Design: Guiding Players Seamlessly

Creating levels that feel intuitive and rewarding is a hallmark of great design. Jack discussed how consistent design elements help players navigate virtual environments. Drawing examples from Deus Ex and Cyberpunk 2077, he emphasized the importance of visual language, such as recognizable vents or pathways, to guide players naturally.

"Players don’t need to interpret what they’re looking at. They need to recognize it," he said. This approach allows designers to create immersive worlds that encourage exploration while keeping gameplay accessible.

Evoking Emotion Through Environmental Storytelling

Great level design doesn’t just guide players; it tells a story. Jack highlighted how games like Bioshock and Halo use environmental storytelling to evoke strong emotions and create memorable experiences.

"Bringing the human and the understood, blending it with the unbelievable," he explained, is key to crafting awe-inspiring worlds. From the decaying grandeur of Bioshock’s Rapture to the breathtaking vistas of Halo, these design choices leave a lasting impact on players.

Conclusion: The Power of Level Design in Game Development

Jack Burrows’ insights reveal that level design is an art form that combines technical precision with emotional resonance. Whether it's ensuring intuitive navigation, managing creative energy, or crafting worlds that tell stories without words, his approach underscores the importance of passion and ambition in game design.

For aspiring game designers, Jack's wisdom is a reminder that great level design goes beyond mechanics—it’s about creating experiences that inspire, challenge, and stay with players long after the game is over.

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