EP 173 · Xbox wants to be the number one entertainment company. Does it…· 1D AGO
Player Driven
──WORKSHOP · RECORDED

Player Experience Workshop

We move past the AI hype to discuss what actually works when real problems hit production, from managing a support team that grew from 6 to 170 people to handling feedback for a studio with over 2 billion installs.

7 sessions · 1h 7m total runtime
OPEN PLAYLIST ON YOUTUBE →
──── WHAT YOU WILL LEARN
  • · Why players don't hate AI, they hate feeling like a number
  • · How to turn noise from Discord and App Store reviews into product decisions executives listen to
  • · Why the best use of AI is analyzing large datasets for sentiment, not replying to tickets
  • · Why a direct English-to-Japanese translation can ruin your reputation in the Asian market
──── SHOW NOTES

Chapters 0:00 Introduction and guest intros 7:30 How we got started in games (from QA to CX) 12:00 AI: augmentation vs. replacement 21:00 Closing the gap: support vs. product teams 35:00 How to scale without burning out 41:00 The future of CX in 2026